This is the process of controlling what is displayed when someone looks you online. It’s very important for those who are looking you online to get positive side of your character. You should make sure you have identified and cleaned up all the damaging content about your online. Having risky social media posts, negative Google search results and images as well as promoting positive content that will help you look great online.
Why Online Reputation Management Matters
Your online look matters a lot of impacting your career. Negative things displayed about you online can completely damage your career whereas having a positive reputation can lead to career opportunities. Below are some of the key reasons why it’s important to build and manage your online reputation.
People are looking you up online & making decisions about you based on what they find
On an everyday basis, there are billions of names which are searched over the Google and about 80% of recruiters are aiming to search for potential employees online when recruiting. To increase your chances of getting opportunities make sure you have positive results since many people make decisions on what they see you online.
Anyone can say anything about you online without getting in trouble, whether it’s true or not.
In case you upset someone, either your ex or maybe a fired employee, or someone whom you received promotion over, they may opt to go virtually anywhere online and ruin your online outlook. This may happen since there are very little laws governing online activities to protect those people who fall into such kind of situations.
Everything we do is now recorded online forever, which means we need more tools to make sure this doesn’t harm us.
Due to the current technology, whatever we do online is recorded. So whatever we post on Facebook, twitter, and anything we search for over the Google, any transactions we do online and any website we visit and any conversation we make they are all stored somewhere. You may get fired because of a Facebook status you posted about a year ago. So any private messages you send to your friend might back and bite you. Hackers may invade your privacy by hacking your personal account and steal all your confidential information. Since there are no tuff rules on information, someone may be committing the crime and do away with it.
If you have a good content over the online, helps a lot but some people don’t know how to utilize them. Following the competitive economy, so many companies, customers, and schools are searching positive information about you online. But most people don’t know how to do to increase the blue footprint on the web and increase they’re online reputation.
In this current age of cyberbullying, revenge, porn, inadequate online privacy laws, everyone needs to know how to protect their reputation online. Make sure your online reputation is appealing so has to make sure you increase your chances of developing your career through online platforms among others.